Introduction: What to Expect of This Course

Blogging is a great adventure! You get to create an international presence and make your mark upon the world.

Blogging is like a conversation with your readers. It’s a wonderful thing to gather loyal readers who become your ‘tribe’! However, in order to gather readers, your blog needs to grow up, and look and feel more professional.

This is what this course is about.

We presume that you have bought your own domain and have it hosted by a hosting company.

If you already have your own blog and want to make it shine, this course is for you.

By the end of this course, you will …

  • understand the factors that attract readers
  • understand the principles of usability
  • understand the principles of design
  • understand how to write taglines
  • know the elements of a useful About page
  • know how to set up Feedburner subscriptions
  • know how to install a feed burner subscription box in the sidebar
  • understand the importance of a Contact page
  • learn how to create a Contact page
  • understand about blog stats and how to set up an analytics program
  • understand what kinds of images attract readers
  • learn where to find suitable images
  • be able to write well-structured blog posts

This isn’t just a theoretical course; the aim is to encourage you to take action.

Your first action should be to join our lively private Facebook group, Masterclass InsidersClick here to request access.

Please complete each section before starting the next one.

Enjoy!